My name is Matthew Topchian. I am an advertising major at the University of Oklahoma’s Gaylord College of Journalism and Mass Communication. I’ve always been drawn to finding creative solutions to problems, which is what led me to pursue advertising. I enjoy the challenge of turning abstract ideas into stories that connect with people in meaningful ways. Throughout my time at OU, I’ve developed a strong interest in branding, visual storytelling, as well as campaign strategy. After graduation, I hope to work at a creative agency where I can continue pushing ideas from concept to execution, making an impact through innovative advertising.